Rhode Island School of Design
Custom type system and seal refinement for Rhode Island School of Design.
The new RISD type system consists of two parts: RISD Serif, a headline typeface which ranges from complete to incomplete, and the utilitarian RISD Sans, which serves as the system’s straightforward, neutral backbone. In addition to creating the type system, I redrew the RISD seal in an effort to simplify features, optimize for small sizes, and bring to life some of the hand-crafted quality of John Howard Benson’s original sketches.
In collaboration with Andrea Trabucco-Campos and the rest of the Gretel team, along with the RISD team.
The new RISD type system consists of two parts: RISD Serif, a headline typeface which ranges from complete to incomplete, and the utilitarian RISD Sans, which serves as the system’s straightforward, neutral backbone. In addition to creating the type system, I redrew the RISD seal in an effort to simplify features, optimize for small sizes, and bring to life some of the hand-crafted quality of John Howard Benson’s original sketches.
In collaboration with Andrea Trabucco-Campos and the rest of the Gretel team, along with the RISD team.
Type design: | Ryan Bugden |
Seal refinement: | Ryan Bugden |
Seal consultation: | Nick Benson |
CD: | Andrea Trabucco-Campos |
ECD: | Ryan Moore |
DD: | Dylan Mulvaney |
Identity: | Andrea Trabucco-Campos, Dylan Mulvaney, Lea Loo |
Motion design: | Aanvik Singh, John Choi |
![](https://freight.cargo.site/t/original/i/effcc56630b7a621496c39fd3436b8adfac0f8250054b1c5500b92ac5b065063/Frame-15.png)
![](https://freight.cargo.site/t/original/i/9138d5bb3233d7d6f4a054897db02f30817ee70d5f8da97f1d1a2752dc7db5ac/Frame-4.jpg)
![](https://freight.cargo.site/t/original/i/f90ec541f5d85ca265a87cf52e2f1a0966920686ec842429239b565f8ce59e4d/Frame-9.jpg)
![](https://freight.cargo.site/t/original/i/b6d7425de26a56ca6c55c1a865e0a7478454dbcab4fe653ec4c38b4f70f35032/Frame-1.jpg)
![](https://freight.cargo.site/t/original/i/f4c5048df85252198e08871fafce1a0ab330b8363f34d9023df290dd59d618a3/Frame-23.jpg)
![](https://freight.cargo.site/t/original/i/bdf32051e9ac3e4bb56a7666fd35deb41f64ef48438de5a08880820e843564e6/Frame-11.jpg)
![](https://freight.cargo.site/t/original/i/170ae162d72d293162340eeb792ad0008384c04a2f1ac55b9e6d9bdc16e5ac92/Frame-6.jpg)
![](https://freight.cargo.site/t/original/i/d8541e959d6f39d5d565a85c48b3b9944051a517c74ca8dc02dd978e7c506506/Frame-16.jpg)
![](https://freight.cargo.site/t/original/i/f7870e8003121c333b62adb822d88de86b1bb9ef4490c140f60ac3ae7dbb1a51/Frame-2512.jpg)
![](https://freight.cargo.site/t/original/i/cac26ae99fd94d42dce87fe8cf5f7d40b688194512e471d072e07d87d7570f3c/Frame-8.jpg)
![](https://freight.cargo.site/t/original/i/a167927085f91eb7967501fed44935f067dedd4c6b143f6104662db4f23ad46a/Frame-2510-blue-small.jpg)